Eric Hohl

Part of The Estée Lauder Companies, Inc., Too Faced Cosmetics UK Ltd. is a cosmetics company founded in 2009. The private company is based in London, UK. Too Faced offers cruelty-free natural and matte finish liquid foundation formulas that provide undetectable coverage. The British company also provides innovative PETA-approved makeup and skincare products, along with trendsetting products, tips, and tutorials on how to apply their products for ultimate perfection.

Forma Brands LLC develops cosmetics and beauty products. The company is headquartered in San Francisco, CA.

Too Faced Cosmetics LLC manufactures and wholesales cosmetic products. It offers offers eye products, such as bases and primers, shadows, glitters and shimmers, liners, mascaras, and brows; lip glosses, plumper's, balms, and pencils, as well as lipsticks; face products that include concealers, pressed powders, foundations, and blushes; bronzers, bronzing palettes, and self tanners; eye and face sets; and gifts and accessories, including makeup brushes and bags, eGift cards, and custom palettes. The firm primarily sells its products at cosmetics retailers which allow shoppers to serve themselves, rather than at department store makeup counters. The company was founded by Jerrod Blandino and Jeremy Johnson in 1998 and is headquartered in Irvine, CA.