Andrew S. Keimach

Vivid Toy Group Ltd. manufactures and distributes toy, game and gift products. The company was founded by Nicholas J. Austin and Edward A. Bennie on May 11, 2006 and is headquartered in Guildford, the United Kingdom.

Vivid Imaginations Ltd. develops and distributes toys, games and gift products. Its toys includes Koosh Balls, Crazy Frog, Flat Eric, Moshi Monsters, Puppy In My Pocket and Pog-Maker. The company was founded by Nicholas J. Austin and Edward Alan Bennie in 1992 and is headquartered in Guildford, the United Kingdom.

The Toy Association, Inc. is a business trade association that represents all businesses involved in creating and delivering toys and youth entertainment products for kids of all ages. The non-profit company is based in New York, NY. The association leads the health and growth of the toy industry, which has an annual economic impact. With roughly 900 members, they drive the annual $41 billion domestic toy market. The Toy Association promotes the developmental benefits of play and advocates for toy safety. The company organizes the world-renowned Toy Fair and engage in advocacy activities on behalf of their members. The association also chairs the committee that reviews and revises the ASTM F963 toy safety standard. The Toy Foundation, their philanthropic arm, acts as a children's charity that has delivered the joy of play to 32 million children in need worldwide. Gregory B. Ahearn has been the CEO of the company since 2024.

Part of VTech Holdings Ltd., VTech Communications, Inc. is a company that designs, manufactures and distributes corded and cordless phones. The company is based in Beaverton, OR and was founded in 1989.

Sambro International Ltd. imports and exports merchandising toy products. The company is headquartered in England, the United Kingdom.

Part of Elysian Capital LLP, Project Bullseye Topco Ltd. is a toy manufacturer and global supplier of licensed toys. The company is based in Bury, UK. The British company believes that businesses, governments, and societies worldwide need to address global warming effectively. Product safety and compliance are at the core of their operations, with their in-house Quality Assurance team playing a pivotal role in implementing compliance processes and ensuring that all products meet the latest industry standards. Founded in 2015, the company recognizes the potential long-term impacts of climate change and the current effects it has on the planet and its people.

Part of Elysian Capital LLP, Project Bullseye Bidco Ltd. is an investment holding British company. The company is based in Bury, UK. Founded in 2015, it functions as an investment holding company.