Alex Yoder

Webtrends, Inc. offers web analytics and online marketing solutions. The firm is a customer intelligence company that turns online and offline data into understanding, which help organizations, realize a competitive advantage by providing insight-driven optimization of their digital channels. Its products and solutions enable web-smart organizations to optimize their digital marketing programs from visitor acquisition to customer retention. The company was founded in 1993 and is headquartered in Portland, OR.

NetIQ Corp. offers software solutions. It provides identity and access management, security management, IT operation management, disaster recovery, workload migration, and unified communications and VoIP. The company was founded on February 11, 1998 and is headquartered in Houston, TX.

TruEffect, Inc. provides customized software as a service advertising technology to help deliver, measure, manage and target Internet media activities. It offers media services, advertising serving and operations support, advanced analytics, engineering services and data extracts, creative development, strategic campaign support, and custom solutions. The company was founded by Ron Hill in 2002 and is headquartered in Westminster, CO.

Touch Clarity Ltd. provides online business services. The company was founded by Paul Philips in 2000 and is headquartered in Thames Ditton, the United Kingdom.

Leadspace, Inc. develops an internet search engine based on semantic technologies. It offers audience management platform that enables users to search, save and organize, retrieve and use, and share the information. The company was founded by Amnon Mishor and Yaron Karasik in 2007 and is headquartered in San Francisco, CA.

Web Analytics Association provides measurement, collection, analysis and reporting of Internet data for the purpose of understanding and optimizing web usage. It develops and implements training and certification programs. The company was founded in 2004 by Gregory L. Drew and is headquartered in Wakefield, MA.

Part of Ebiquity Plc, Media Performance Monitor America is a private company that delivers media and marketing insight and diagnostic analysis services. The company is based in New York, NY. Alex Yoder has been the CEO of the company since 2014. Media Performance Monitor America was acquired by Ebiquity Plc on September 14, 2007 for $0.26 million.